Bravo
If ARM was an arm, BRN would be its biceps💪!
Well, this is an interesting development - Mercedes has teamed up with APPLE to launch its Spacial Audio which is integrated directly into the MBUX infotainment system!!
Dont forget the Hey Mercedes voice assistant is a part of the MBUX infotainment system. And we know from the EQXX that the AI software and hardware from BrainChip is five to 10 times more efficient than conventional voice control systems. So presumably the Mercedes driver's of the future will need AKIDA to help them turn on their Apple sound technology.
View attachment 19305
View attachment 19307
Apple launches Spatial Audio in Mercedes-Benz cars
Mercedes-Benz has partnered with Apple to introduce its Spatial Audio surround sound technology for the first time in a car natively.www.carexpert.com.au
Further to the above, Mercedes have indicated that they will work with surround sound system providers other than Apple to offer their customers a choice. I think this is great news for us as it will give us exposure to all of the other potential providers too.
I also noticed in the comments section how many people highlighted their concerns about whether these new newfangled sound systems would need be intelligent and contextually aware enough to distinguish between a real siren outside the vehicle as opposed to a realistic siren sound blarring out from someone else's radio, for example, to automatically adjust the volume inside the vehicle until the the outside siren is no longer detected. And others have suggested that this should be legislated to ensure all vehicles meet an appropriate standard.
Hello AKIDA!
Mercedes-Benz’s new sound system could finally push music beyond stereo
Why Dolby Atmos in a car is more than a gimmick.
arstechnica.com