BRN Discussion Ongoing

Bravo

If ARM was an arm, BRN would be its biceps💪!
From the 18 page Mercedes Benz EQXX pdf which is part of @Pmel ‘s
post above:

“Neuromorphic computing – a car that thinks like you
Another key efficiency feature of the VISION EQXX that takes its cue from nature is the way it thinks. It uses an innovative form of information processing called neuromorphic computing. The hardware runs so-called spiking neural networks. Information is coded in discrete spikes and energy is only consumed when a spike occurs, which reduces energy consumption by orders of magnitude.

Working with California-based artificial intelligence experts BrainChip, Mercedes-Benz engineers developed systems based on BrainChip’s Akida hardware and software. The example in the VISION EQXX is the “Hey Mercedes” hot-word detection. Structured along neuromorphic principles, it is five to ten times more efficient than conventional voice control.

Although neuromorphic computing is still in its infancy, systems like these will be available on the market in just a few years. When applied on scale throughout a vehicle, they have the potential to radically reduce the energy needed to run the latest AI technologies.”

Locked away in a pdf document and made available for ongoing public consumption. Brainchip gives all the appearance of being part of the furniture at Mercedes Benz.

My opinion only DYOR
FF

AKIDA BALLISTA


Hi Fact Finder, my favourite part would have to be this "when applied at scale throughout a vehicle"...because it doesn't mean when attached to a set of bathroom scales, it means when applied in LARGE quantities! 🥳
 
  • Like
  • Love
  • Fire
Reactions: 26 users

Bravo

If ARM was an arm, BRN would be its biceps💪!
Shot2MERC2.png




New Mercedes E-class sedan will have artificial intelligence, Zoom calls, disco lights​

Mark Phelan
Detroit Free Press



Artificial intelligence and advanced entertainment and information features will adorn the next version of Mercedes’s E-class when the midsize luxury sedan debuts later this year.
Mercedes recently provided a glimpse, showing an elaborately equipped interior while hiding the car’s exterior styling under a shroud.
The 2024 Mercedes E-class sedan's interior will feature up to three screens - including one that's only active when the passenger seat is occupied.


Some of the features are shared with Mercedes new EVs, including the EQS and EQE sedans. Others likely will debut in the E-class, then work their way across the luxury brand’s whole model line.

Window-to-window screens

The dashboard will include as many as three separate screens. A high-def gauge cluster and central touch screen are standard. An optional passenger screen in front of the passenger seat can stream video and allow the passenger to suggest waypoints and new destinations during trips.
The 2024 Mercedes E-class sedan's interior will feature customizable ambient LED lights that can be synced with the Burmeister sound system.


The passenger screen is intended to be visible to the front passenger, but not the driver when dynamic content like a movie is streaming. In addition, a gaze tracking camera makes sure the driver isn’t looking at the passenger screen when the car is moving. The screen displays a decorative pattern, stars on a black background, for instance, when the passenger seat is empty.

Ambient lights ring the dashboard. They can be programmed for a number of colors and effects.
Unfortunately, the interior appears to be short of buttons and dials for features like volume, fan, tuning and temperature.

Google maps, Mercedes design

Mercedes and Google are working on a connected navigation system that puts Google data on geography, traffic points of interest and more into a visual display designed by Mercedes. Google’s database will include more than 200 million businesses around the world, with hours, ratings and reviews. The system will also have access to YouTube, though presumably not visible to the driver when the car is moving.
Mercedes and Google are developing a cloud-based navigation system that will be able to access info on more than 200 million businesses.


Mercedes is also investigating uses for Google’s artificial intelligence system.

Conference calls and selfies

Built-in selfie and video cameras can work with apps ranging from Zoom and Webex to TikTok. Video display pauses when the vehicle is moving.
Among the apps that will be available from launch:
  • Angry Birds
  • TikTok
  • Vivaldi web browser
  • Webex
  • Zoom
The Zync streaming platform will be available for sports, news and other programming.
The 2024 Mercedes E-class sedan's interior will allow apps like Zoon for conference - when it's not moving.


Music you hear, see and feel

Top models will have a 17-speaker Burmeister system that includes transducers in the seat backrests for subsonic vibrations.
The 2024 Mercedes E-class sedan's interior will feature customizable ambient LED lights that can be synced with the Burmeister sound system.


The LED light strip along the top of the instrument panel and doors can be set to respond to music or other audio sources. The changing light is synchronized to the music’s beat and vary with tempo changes. Bass, midrange and treble notes are presented as lights in different places and intensities.
 

Attachments

  • Screen Shot 2023-03-03 at 10.36.22.png
    Screen Shot 2023-03-03 at 10.36.22.png
    112 KB · Views: 81
  • Like
  • Fire
Reactions: 21 users

skutza

Regular
And herein lies the point. On a Mercedes Benz public social media site Mercedes’ Benz on 3 March, 2023 Mercedes Benz says:

“Did you know the aim for the VISION EQXX was not to build yet another show car? The actual mission was to develop a technology programme that would bring innovative solutions into series production faster than ever. Learn more: http://mb4.me/the-vision-eqxx

When you click on the link it takes the public to the pdf containing these quotes.

You do not have to be Alex the Rocket Scientist as Blind Freddie says to understand that this means Mercedes Benz is adopting this earlier article as a current and correct statement of the facts contained therein.

In other words what we said then is still current and is the program we are following to bring innovative solutions into series production.

It could not be clearer Brainchip and Mercedes Benz are still engaged together for the purpose of bringing neuromorphic computing solutions into series production.

My opinion only DYOR
FF

AKIDA BALLISTA
And that is why anyone selling this bad boy is crazy as F!.

IMO and in others opinions here also is why I will hold long and hard and will buy more when funds are available, a few thousand bucks at a time. It's pretty clear that Mercedes will be using Brainchip.
1677800005869.png






So does anyone believe that Sean won't put this badboy into a trading halt when Mercedes comes to the table. The more time passes the the smaller the window becomes before the halt appears. Is is tomorrow, 1 week, 1 month? I have no idea. But what I am 100% sure about is what will happen when it does, and know that I am in the passenger seat of the Brainchip rocket ship. Anyone that misses that rocket, bus, boat or whatever you measure it by, just know, in the words of Warren and our good man Tony,

You transfered your wealth to me and the rest of the holders here. And for that I truly thank you :) Actually my family and their family for the next few generations thank you. (unless my daughter marries a loser who is shit at business or gambles heavily, but hey, you get the idea I'm sure.)

Tick tock, tick tock Do you feel lucky punk, well do you?


EDIT: Was just thinking, it's more likely that Mercedes will use a third party license, do you think?
 
  • Like
  • Love
  • Fire
Reactions: 41 users

Bravo

If ARM was an arm, BRN would be its biceps💪!
I think I read somewhere that the EQS has as many as 350 sensors, depending on the equipment.

And from this link #3,159 you can see that Markus Shafer has stated "The plan is to bring most of the elements of the Vision EQXX into real vehicles in a time frame of 2024 to 2025," He also said in the future, Mercedes will “make sure we have custom, standardized chips in the car. Not a thousand different chips.”

So, let's just ponder for a moment what this all means in the context of Markus Shafer also having suggested neuromorphic systems will be applied at scale throughout a vehicle and you'll feel quite warm and fuzzy inside.
 
  • Like
  • Love
  • Fire
Reactions: 30 users
After another 2 companies onboard so I thought I’d better update the list of ”Known” announced partners.

Can’t wait until all the royalties start rolling in over the next 12-24 months.

It’ll be a tsunami of revenue!

NASA
FORD
VALEO
MERCEDES
SIFIVE
MAGIKEYE
MEGACHIPS
RENESAS
BIOTOME
PROPHESEE
EDGE IMPULSE
ARM
NVISO
GLOBAL FOUNDRIES
VVDN
SOCIONEXT
MOSCHIP
INTEL
NANOSE
AI LABS
SAHOMA CONTROLWARE
EMOTION3D
TEKSUN
 
  • Like
  • Love
  • Fire
Reactions: 67 users

Bravo

If ARM was an arm, BRN would be its biceps💪!
I'll definitely be tuning into this on Monday!🎺



Screen Shot 2023-03-03 at 10.55.5.png
 
  • Like
  • Fire
Reactions: 13 users

skutza

Regular
So on another note, do we think that now Prophesee has signed the multi year deal with Qualcomm that will force Luca to do as mentioned and make the Brainchip partnership a commercial one?
 
  • Like
  • Thinking
Reactions: 12 users

Cardpro

Regular
So on another note, do we think that now Prophesee has signed the multi year deal with Qualcomm that will force Luca to do as mentioned and make the Brainchip partnership a commercial one?
My guess is yes Prophesee will need to sign a contract should Qualcomm decide to use/develop the product which utilises brainchip given Prophesee is only a partner of ours not a commercial customer. (Unless the revenue is flowing through Megachips or Renesas which I hardly doubt)
 
  • Like
Reactions: 1 users
Hi Fact Finder, my favourite part would have to be this "when applied at scale throughout a vehicle"...because it doesn't mean when attached to a set of bathroom scales, it means when applied in LARGE quantities! 🥳
Hi @Bravo
Yes so really for retail shareholders there is only one question that they need to ask themselves do they believe based upon their own research that Brainchip's AKIDA technology is as advanced as stated by the company.

If the answer is yes then they may well conclude that Mercedes Benz will be introducing AKIDA technology in series production vehicles at some point in the future.

They may well also conclude that the 'Hey Mercedes' system which Mercedes Benz first proved AKIDA technology in as being 5 to 10 times more efficient than competitor options will be the starting point.

They may well also conclude that the EU's mandating of driver monitoring for alertness and fatigue will also likely involve AKIDA technology as a result of the published findings of Nviso comparing AKD1000 to competitor processing solutions and the recent partnership with Emotion3D.

If they arrive at these conclusions they then may well take note of the historical precedent for technological developments pioneered by Mercedes Benz to become the gold standard across all of the automotive industry over time. Perhaps the most well known being anti-lock braking systems (ABS).

The ABS was adopted because it upgraded the ability of every driver to a higher level of efficiency from day one of learning to drive a vehicle. Its wide spread adoption was always written in the stars.

The move to Electric Vehicles world wide has written in the stars that any technology which can increase the percentage of battery power available for the driving wheels will eventually be adopted universally.

A technology that is 5 to 10 times more efficient than competitor technologies and in so doing adds to the amount of battery available to propel the driving wheels will be universally adopted in other words it will like ABS be considered essential.

One additional fact that is available to consider is whether a competitor can bridge this 5 to 10 times more efficiency gap.

When AKD1000 reference or engineering chip was produced Anil Mankar and his team tweaked the design and when AKD1000 commercial version arrived it was as we know more efficient again.

We also know that AKD1000 was always claimed by Brainchip to be scalable down to at least 5nm. It is a fact that one of the reasons to scale down is that in so doing power usage reduces along with latency. In other words it becomes more efficient as you scale down.

We can assume that Mercedes Benz and Brainchip were using the AKD1000 for 'Hey Mercedes' as Brainchip demonstrates in its video AKD1000 doing 'Hey AKIDA'.

We know that AKD1500 at 22nm will be more energy efficient with less latency than AKD1000 at 28nm. It seems logical that the 5 to 10 times more efficient claim by Mercedes Benz will be extended to some higher level of efficiency over competitors if AKD1500 were in play.

Thus for a competitor to bridge the gap they will not only have to become 5 to 10 times more efficient but they will have to go further because with the release of AKD1500 the gap will be even wider when comparing silicon. The other thing to consider is that Mercedes Benz is building its own chip and as such it can determine what scale it intends to use. The lower it goes taking AKIDA IP with it the wider the gap becomes for competitors to catch up.

On a side note Intel's Loihi 2 is at 7nm but cannot achieve the low power and latency of AKD1000 at 28nm.

My opinion only DYOR
FF

AKIDA BALLISTA
 
  • Like
  • Love
  • Fire
Reactions: 67 users
Qualcomm certainly is comfy with its edge ai development:


menu icon
header logo image

WATCH LIVE
TECH

The popularity of ChatGPT is a 'milestone' in establishing Qualcomm as an A.I. company, CEO says​

PUBLISHED WED, MAR 1 2023 9:27 AM ESTUPDATED WED, MAR 1 2023 10:51 AM EST

Jenni Reid
WATCH LIVE
KEY POINTS
  • The chief executive of chipmaker Qualcomm sees the prominence of ChatGPT as a key opportunity to popularize artificial intelligence tools on smartphones.
  • "This is the milestone we've been waiting for to establish Qualcomm as an AI company," Cristiano Amon told CNBC.
  • Amon said that his company had an edge in creating the required processing power to run large language models without compromising battery life.
107201459-1677670578610-1677670243-28394886840-hd.jpg

The explosive popularity of ChatGPT is an opportunity to show off the capabilities of artificial intelligence on smartphones, according to chip company Qualcomm's chief executive.
"This is the milestone we've been waiting for to establish Qualcomm as an AI company," Cristiano Amon told CNBC at the Mobile World Congress in Barcelona.
Developed by research company OpenAI, chatbot ChatGPT has been shared widely online, as users ask it to answer questions, generate text or provide detailed, responsive information.
Qualcomm recently released videos of text being used to generate AI images on an Android phone, which it also demonstrated at the conference.
"You want to generate any image that you want to share with somebody, you want to do it in real-time — think about what Microsoft is doing with search, and you want to chat with the search results," Amon told CNBC's Karen Tso and Arjun Kharpal. "For you to make that happen, you can't run everything in a data center, you're going to have to bring the AI to the devices."
Large-language models will be generated entirely within smartphones, he said, meaning that they will be able to work without being connected to the internet.
"The ability to create that much processing power in a smartphone and run that without compromising the battery life is something that only Qualcomm can do," he claimed.
107194865-16764622781676462275-28206109835-1080pnbcnews.jpg

In a note this week, analysts at Bernstein said that the powering of AI queries could be a multi-billion dollar annual market opportunity for chipmakers.
Qualcomm has also supplied chips for a variety of virtual reality devices, partnering with the likes of Meta, Samsung and Google.
Amon said that he believed smart glasses were the next frontier of computing and the "merging of physical and digital spaces."
"I can see a scenario that you're going to have your companion glasses to your phone, and eventually you're just going to have the glasses. And the potential is incredible."
He added, "It's going to happen, it's coming very soon."
Amon also told CNBC that Qualcomm did not expect to produce modems for Apple's new iPhone in 2024, suggesting that the tech giant's highly-anticipated move into in-house products may be approaching.
 
  • Like
  • Fire
  • Thinking
Reactions: 13 users

Cardpro

Regular
We r doing amazing work lets reflect that on our share priceeeeee... which prob only cares about commercial agreements / revenues...

Although we are doing amazing work, I am a bit surprised that we did t land any IP contract after Renesas and Megachips for years...
 
  • Like
Reactions: 2 users

Bravo

If ARM was an arm, BRN would be its biceps💪!
In no particular order and not for any particular reason.

  • Renesas is adopting Si-Five's Intelligence Series for it's automotive processors.
  • Yesterday Arteris announced their partnership to help speed up Edge AI via the combination of the SiFive Intelligence™ processor IP and Arteris Ncore interconnect to enable various data-driven applications, including AI inference, image processing, data center acceleration and other use cases.
  • Previously SiFive and BrainChip have annouced have combined their respective technologies (AKIDA + SiFive's Intelligence Series) to offer chip designers optimized AI/ML compute at the edge.
  • In September 2022 SiFive said their Intelligence Series was being used in Google's datacenters, in "AI compute hosts" to speed up machine-learning work.
So presumably we'll wind up in Google's data centres at some point in time IMO.


Screen Shot 2023-03-03 at 11.29.26.png



 
  • Like
  • Fire
  • Love
Reactions: 25 users

skutza

Regular
Ok, so I may be just clutching at staws here but I went back and listened to Luca and Rob on the podcast. Does Rob give us a heads up here on the most likely (earliest) movement for Prophesee and Brainchip collaboration?

Listening it sounds like Prophesee's event based cameras can fix the blur to a point. (they use a baseball analogy, not tennis :)) But what's important in battery devices? Power! So with their event based cameras and AKIDA IP working together is this something that got them over the line with Qualcom? who knows, but if you listen to the podcast again Luca talks about 3 areas of use. Industrial IOT and Mobile devices. Then if you go to the recap at 18.46m Robs says Bla blah blah about the other stuff then when it comes to mobile he suddenly says this " This last one is where our listeners really need a moment to really understand Prophesee Technology and Brainchips technology this is where we want to go, into mobile devices where we can enhance our everyday lives."


Why does Rob tell us to really understand this point especially?

Is Prophesee going to beat Mercedes to be the next sign up?
 
Last edited:
  • Like
  • Fire
  • Love
Reactions: 39 users
D

Deleted member 2799

Guest
I asked just for fun… but better don’t trust anything… 😂
0F3C0C33-9E9A-4F28-8A48-F114C082641F.jpeg
 
  • Haha
  • Like
  • Fire
Reactions: 23 users

Cardpro

Regular
Nooooooo we hit 52 weeks low again:(
 
  • Sad
  • Like
Reactions: 7 users

robsmark

Regular
  • Like
  • Sad
  • Haha
Reactions: 12 users

TheFunkMachine

seeds have the potential to become trees.
  • Like
Reactions: 6 users
Was sniffing around emotion3D to get a better idea of where they're at.

Interestingly, I found this ARM Case Study and I'm wondering if our being a part of the ARM ecosystem is starting to slowly create the opportunities & introductions we hoped for :unsure:

Plenty to like me thinks.



1677807261879.png

1677806993659.png

1677807037099.png

1677807087178.png


I also saw emotion3D commenced a collaboration with Ambarella end of 2020 and wonder if we may supersede or compliment this.

emotion3D and Ambarella Collaborate on AI-Based Edge Camera Systems for Driver and Occupant Monitoring


Sure I read someone else ( @Bravo ?) posted about the connection between emotion3D and Garmin as well as SAT.

SAT and emotion3D showcase next-level sensor fusion driver monitoring system at CES 2023 and collaborate with Garmin

By combining camera- and vital-sign based drowsiness detection, SAT and emotion3D deliver novel system for enhanced road safety with support of Garmin.

 
  • Like
  • Fire
  • Love
Reactions: 33 users
Top Bottom