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Amazon pre market also showing some major falls coming. 13.8 %!!I feel very sad for META retail investors as unlike Brainchip META:
1. Carries debt and interest rate rises affect profitability;
2. Carries inventory;
3. Consumer confidence affects sales as their inventory is largely made up of product that can be labeled as discretionary purchases;
4. They were already struggling as Facebook and reinventing itself as META was always going to be a slow burn even in good economic times;
5. State sponsored cyber terrorism has affected consumer sentiment where META product offerings provide multiple vulnerabilities for personal data being kept secure;
6. Mark Zuckerberg is not a much loved figure by legislators or consumers;
7. The Cold War between China and the USA is particularly unpleasant for META.
Glad I hold Brainchip shares.
My opinion only DYOR
FF
AKIDA BALLISTA
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