Baron Von Ricta
Regular
HP, totally agree.Without committing some time and energy to research Akida, I think it is difficult for most to understand just what we do.
Making processes more efficient by reducing bandwidth requirements, energy consumption and doing some computation prior to transferring data up the chain all sounds good and worthwhile, but for the mainstream, it's just a bit HoHum.
Most people generally don't care much about the inner workings of their tech. They just want results. They respond to something that works noticeably better, faster or cheaper.
For this to happen we would need some product with both a wide application and low barriers to participation where people could have a firsthand experience of our efficiency and efficacy. The covid detector could have been a great platform for us as well as a boon to society.
I asked Sean after the AGM for his opinion of just what might be our killer Ap and he said Automotive.
This does make sense from the perspective of showcasing our many benefits including our ability of independent operation when there is no cloud connectivity.
And, over time, many people will have this experience first hand as vehicle fleets are upgraded.
But, as we now know to our chagrin, this will not happen quickly.
I think, that for the most part, most people won't know that Akida tech is a part of their user experience of whatever tech they happen to be using at the time. Peter VDM pointed to his phone at the AGM and stated that, of the dozens of chips therein, most people would not know they were ARM enabled. This was in response to the oft suggested idea of having 'AKIDA INSIDE' labels on everything we are a part off.
Also look to the changed style of our website. Gone are the cute robots designed to have mainstream appeal and the shift of emphasis to professionalism and promotion of the technical details which are more likely to be of interest to fellow engineers and people involved in complimentary operations.
Basically, at this stage of the game anyway, we are not chasing mainstream eyeballs, but rather, just those relatively few, educated, influential and commercially connected persons, who may recognise and grasp the opportunity for enhancement and advancement, lending them greater commercial viability, that we represent.
There are customers/consumers out there that are 'scared' of AI, so in general, other terms are being used.
I specifically refer to APPLE'S latest launch where AI was not mentioned.
Why AI wasn't mentioned at all during Apple's big WWDC presentation
WWDC was full of hype, but one key buzzword was missing: AI. Here's why Tim Cook was mum on the term other Big Tech CEOs are loving.
www.businessinsider.com
APPLE sell billions of products, so why risk losing customers by spruiking AI, when customers buy APPLE products because that is what they know and trust, and it does what they want. As you say, most don't care why it does what it does, as long as it does it!
So, in my view, investors who want to hear about AKIDA being incorporated in products here, there and everywhere, will be disappointed.
So until the world sees AI as a great beneficial technology, and fully embraces it, I don't believe that it will be spruiked from the mountain tops by individual companies who choose to use our technology.
We must all be patient and 'watch the financials'.