Personalised content, impressively presented The new EQE SUV: MBUX (Mercedes-Benz User Experience) and MBUX Hyperscreen With adaptive software, the MBUX display and operating system makes personalised suggestions for numerous infotainment, comfort and vehicle functions. A highlight of the interior is the optional MBUX Hyperscreen. With the zero-layer design, the user does not have to scroll through submenus or give voice commands. Situationally and contextually, applications appear at the top level in the field of view. This relieves the driver of quite a number of operating steps. Mercedes-Benz has completely integrated many music streaming providers into the MBUX infotainment system with the "Online Music"1 service. The integration of ZYNC gives passengers a seamless digital entertainment experience tailored to the EQE SUV. Supported by artificial intelligence, the MBUX system proactively displays the right functions at the right time for the user. The system reacts to changes in the surroundings and the user behaviour and permanently optimises itself. The so-called zero layer offers the user dynamic, aggregated content from the entire MBUX system and associated services at the top level of the MBUX information architecture. The navigation app is in the centre of the screen unit with its full range of functions. Over 20 other functions – from ENERGIZING COMFORT to birthday reminders and suggestions for the to-do list – are automatically offered with the help of artificial intelligence when they are relevant to the customer. The user can accept or reject the respective suggestion with just one click. Here are three example use cases: When approaching a charging station that allows Plug & Charge, the Charging module appears automatically. The driver can then start charging immediately. If someone always calls one particular friend on the way home on Tuesday evenings, in future they will always receive a suggestion regarding this particular call on this day of the week and at this time. A business card appears with their contact information and – if this is stored – their photo.
All the suggestions from MBUX are linked with the profile of the user. If the user regularly switches on the heating of the steering wheel in addition to the seat heating, for example, this is suggested to them as soon as they activate the seat heating.
Hey Mercedes: very powerful voice assistant The "Hey Mercedes" voice assistant is highly capable of dialogue and learning by activating online services in the Mercedes me App. Moreover, certain actions can be performed even without the activation keyword "Hey Mercedes". These include taking a telephone call. "Hey Mercedes" also explains vehicle functions, and, for example, can help when asked how to connect a smartphone via Bluetooth or where the first-aid kit can be found. If compatible home technology and household devices are present, they can also be networked with the vehicle thanks to the smart home function and controlled from the vehicle by voice.
"Hey Mercedes" can also detect occupants audibly. Once the individual voice characteristics have been learned, this can be used to access personal data and functions by activating a profile.
Online music: music streaming with millions of songs to choose from With the "Online Music" service, Mercedes-Benz has now fully integrated the major music streaming services – Spotify, Amazon Music and Apple Music – into the MBUX infotainment system. MBUX allows access to the personal user profile with the linked music providers. This allows customers to seamlessly access their favourite songs and playlists and discover millions of songs as well as curated playlists. 1 In order to be able to use the Online Music service, customers will require a separate personal contract with a selected streaming provider. Furthermore, a certain data volume is necessary. Page 21
Personalisation is simple and convenient A personal profile can be created directly in the EQE SUV and synchronised with the existing profile data of the Mercedes me account.
By scanning a QR code with the Mercedes me App, the vehicle is automatically connected to the Mercedes me account. Personal preferences such as a favourite radio station and preselected settings can be transferred to any seat via the personal Mercedes me profile. Up to seven different profiles with a total of around 800 parameters are possible in the vehicle. The ambient lighting can be individually set by remote configuration, e.g. from home. As the profiles are stored in the cloud as part of Mercedes me, the profiles can also be used in other Mercedes-Benz vehicles featuring the new generation of MBUX. In addition to the classic input of a PIN, a special authentication procedure ensures a high level of security. Fingerprint, face and voice recognition are combined. This allows access to individual settings or verification of digital payment processes from the vehicle. MBUX Hyperscreen: a great drive-in cinema With the MBUX Hyperscreen (optional extra), three displays merge almost seamlessly into one another to create an impressive screen band over 141 centimetres wide: driver's display (screen diagonal: 12.3 inch), central display (17.7 inch) and front passenger display (12.3 inch) appear as one visual unit. The selected display style is shown uniformly on all screens; and the brightness is homogeneously adapted to the lighting conditions in the interior. The control panels for the automatic climate control system are located in the lower area of the central display. These remain permanently displayed so that the driver and front passenger can directly adjust the temperature and ventilation. For particularly brilliant display quality, OLED technology is used for the central and front passenger displays. Their individual pixels are self-luminous; non-actuated image pixels remain switched off, which means that they appear deep black. The active OLED pixels, on the other hand, radiate with high colour brilliance, which also results in pronounced contrast values. The central and front passenger displays also provide haptic feedback. When a finger touches certain spots on the touchscreen, actuators (eight in the central display, four in the front passenger display) trigger a perceptible vibration of the glass cover. The user thus feels pulses on the smooth surface, which give the impression of a mechanical switch. Another operating aid that will be familiar from high-quality consumer electronics products is the force feedback of both displays. Different levels of pressure on the glass change the response. For example, MBUX then jumps to another menu level. The 12.3-inch OLED display with separate interface makes the journey more interesting and entertaining for the front passenger. The system uses intelligent, camera-based blocking logic that detects if the driver is looking at the front passenger display (see separate chapter). ZYNC: seamless digital entertainment experience in the car Whether it's news, sport, shows or films – most people stream and watch their favourite content on their mobile device or television. The interior of a Mercedes-Benz, however, makes it possible to enjoy an immersive cinematic experience that goes well beyond mere playback. The size, the format and the position of the screens, as well as the arrangement of the loudspeakers, for instance, can all be individually configured to suit. Mercedes-Benz Group AG has entered into a partnership with the technology company ZYNC based in California. The ZYNC platform focuses exclusively on the prevailing situation in a vehicle interior and can be seamlessly integrated into the Mercedes-Benz hardware as well as into current and future operating systems. It all serves to maximise the audiovisual experience, interaction and user-friendly operation. Page 22 ZYNC offers video streaming, on-demand content, interactive experiences, local video programmes, sport, news, games, and much more besides, via a single user interface. More than 30 streaming services from wellknown global, regional and local partners are already available, while further partners and channels are continually being integrated. Most of these channels are already included and do not require an additional subscription. In order to be able to use ZYNC, an active Mercedes-Benz me Account with MBUX Entertainment Package is required. This is currently available for one year free of change from the original booking and can subsequently be renewed upon payment of a fee via the Mercedes me Portal (country-specific variations possible).