BBN News: Returns On Capital Signal Tricky Times Ahead For Baby Bunting Group (ASX:BBN) - 19th Oct 2023, 2:05pm

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Finding a business that has the potential to grow substantially is not easy, but it is possible if we look at a few key financial metrics. One common approach is to try and find a company with returns on capital employed (ROCE) that are increasing, in conjunction with a growing amount of capital employed. If you see this, it typically means it's a company with a great business model and plenty of profitable reinvestment opportunities. Although, when we looked at Baby Bunting Group (ASX:BBN), it ...

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